Accessible Marketing Automation Options to SMBs Globally

©iStock/Falani

Here's how ideas start.  Usually it begins with some form of pain and trying to solve a problem.

"I was looking to solve my own pain and at the same time, I could see marketing automation companies in the US were growing fast but were not catering to Brazilian customers," [Eric] Santos [founder of RD] says.

Santos's Brazilian B2B software firm Resultados Digitais (RD) is moving forward with an international expansion plan focused on offering accessible marketing automation options to small and medium businesses (SMBs) globally.

Read more about a Brazilian company's digital marketing plan that targets international expansion.

from The Global Small Business Blog https://ift.tt/2PfVAaL