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In General Motors’ Super Bowl ad, Will Ferrell is seen punching a globe while he gets angry that Norway far outranks the U.S. in electric vehicle sales. The country is used as a foil in the ad from McCann Worldgroup, which goes on to push GM’s message that its proprietary Ultium battery technology will help pave the way for broader EV adoption in the U.S.
But now Audi’s Norway division is punching back at GM and Ferrell, with help from Norwegian actor and “Game of Thrones” star Kristoffer Hivju.
Check it out. Even Ford's Norway unit has gotten in on the fun!
from The Global Small Business Blog https://ift.tt/36UOVte
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