Why Are Global Champagne Sales Flat?

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The number of bottles of Champagne shipped outside of France dropped nearly 10 percent for all of 2024, compared to the year before.  Meanwhile, bottles shipped inside France dropped 7 percent as well, according to Comite Champagne, a trade group representing the bubbly that's only produced in the Champagne region of France.

It's not just sales of the expensive stuff that's gone flat, alcohol sales are down across the board with the exception of ready-made, pre-mixed drinks.

Why is this?  Champagne is a true barometer of consumer mood.  This is not a time for celebration.  Enough said.

from The Global Small Business Blog https://ift.tt/nDdqMb7